The back office · for sports clubs
One platform. Every venue.
Built for fitness studios, racket clubs, golf venues, and ticketed events. Schedules, bookings, point of sale, dynamic pricing, member CRM, and corporate accounts — in one back office that learns your operation.
30-min walkthrough · No credit card · Live in 4 weeks
click to see how the calendar adapts to your venue type
Yoga, HIIT, reformer, spinClass capacity, waitlists, instructor pay, packs and memberships, late-cancel rules.
Padel, tennis, pickleball, squashCourt bookings, coaches, open matches with ELO, leagues, tournaments.
Tee times, range, coachingTee sheets, twilight rates, shotgun outings, range bays, lesson packages.
Tournaments, exhibitions, hospitalityTiered tickets, VIP packages, sponsor activations, gate scanning, allocations.
100+Venues running daily
500k+End users in the network
10+Countries · 5 languages
4.9★Average app store rating
Running the day at clubs from Stockholm to Madrid
A day in the back office
From open to close.
Four screens your team lives in. Watch each one work.
Tomorrow · Thu0 clashes
Studio ACourt 1Court 2Tee 1
HIIT Burn
18 / 20
Open match
4 / 4
Maintenance
4-ball
Twilight rate
J. Smith
drag → Court 2
MLMaria LópezGOLDPADEL 3.5REFORMER
WALLET
€84.00
LIFETIME
€2,140
VISITS
126
Court 2 · Padel · 90 minMon 19:00
Reformer Flow · Coach ClaraSat 08:00
Frequent partner · J. Smith14 games
Book for MariaTop upMessage
Pricing rules · Court 1–4v4 · live
Weekday off-peakMon–Fri · 07:00–16:00€24
PeakEvery day · 17:00–22:00€32
Gold tierWeekends · all courts−20%
Empty Tuesday promoTue · 14:00–17:00 · push on€18
Settled and reconciled · 22:00Cards · wallets · QR
REVENUE THIS WEEK€24,000refreshed every minute
€9.8k
€4.1k
€5.2k
€1.9k
€3.0k
UTILISATION · COURTS86%
AT-RISK CORPORATEAcme Ltd · 31% seats usedRenewal in 18 days
Deep dives
Nine tools, one rhythm.
Before / after
The spreadsheet served you well. It's time.
JobSpreadsheet + WhatsAppBook & Go back office
ScheduleShared Google Sheet · 3 tabs · 2024 colorsLive calendar · drag-and-drop across resources
Class waitlistsWhatsApp groups · "anyone for the 7am?"Auto-promote from waitlist · push to fill
PaymentsCash drawer + screenshots of bank appStripe · PayNow · wallet · auto-receipts
PricingSame rate all week, no time to change itConditional rules · scheduled · versioned
Corporate billingManual quarterly invoices in WordAuto seat-based billing via Xero
Reporting20-minute Excel reconciliationReport in inbox at 22:00 · zero touch
Plugs in
It plays nice.
The boring stuff your accountant, ops lead, and marketer already use — already wired up.
SYNCED
StripeCards, subscriptions, refundsSYNCED
PayNowQR payments · APACSYNCED
WhatsAppBooking confirmationsSYNCED
Apple PayIn-app checkoutSYNCED
Google CalStaff availability syncSYNCED
MailchimpMember segmentsSYNCED
XeroInvoicing & exportsSYNCED
SlackOps notificationsQuestions
Asked & answered.
What types of venues does Book & Go support?
Fitness studios (yoga, HIIT, reformer, spin), racket clubs (padel, tennis, pickleball, squash), golf venues (tee times, range, coaching), and event ticketing for tournaments and exhibitions. Most clubs run several of these from the same back office.
How long does migration take?
Most venues are live in 4 weeks. We import members, bookings, and pricing rules from CSV exports of your existing system; our team does the heavy lifting and walks you through every step.
Does it work for multi-location or franchise groups?
Yes. One back office can manage any number of venues. Staff get permissions per location; reporting consolidates across all of them. Members switch between sites in the app.
How does corporate / wellness billing work?
Each corporate account gets a seat allocation, utilisation tracking, and auto-invoicing via Xero (Net 30 by default, configurable). Surface at-risk accounts before renewal.
Can we customize pricing for member tiers?
Core feature. Build any rule across day, time, resource type, and tier — Gold members get 20% off weekends; juniors get a free first hour weekdays — whatever you need.
How is support handled?
Every venue gets a dedicated account manager. WhatsApp, email, video calls — whatever you prefer. Average first response under 2 hours during your venue's opening hours.